JogPost Response to the Coronavirus Crisis
Like everybody else in the world, at JogPost we have been forced to confront the threat from the coronavirus pandemic. These are serious and unprecedented times for those of us in business and we appreciate the struggles that our clients are now facing in keeping their businesses afloat. But at JogPost we firmly believe that leaflet distribution maybe something that, in these difficult times, will allow you to stay in touch with your clients and to recruit new business as well.
Social distancing
As the government urges us to practice social distancing, there is no doubt that the footfall to shops and businesses is going to decrease. However this need not mean that you cannot still get the message out to your customers and potential customers about the services that you offer. If you are offering deliveries of any sort this could be a time when your services will be most appreciated. If you’re offering services that are dependent on people visiting your premises or seeing you in person, then this could be an ideal time to you to get your message out there and work over the phone or offer free deliveries of your goods.
More time at home
If people are self-isolating or they’re having to work from home this could be an ideal time for you to take advantage of that isolation by presenting your message in the leaflet form when people have more time to study it.
Think design
It may be that this is the time that you need to have a look at your design and presentation and really take the opportunity that this crisis presents to optimise them and make sure they are the very best they can be and give you the best chance of recruiting new customers to your business service.
Public information
You may consider adding some local information or information that will help people in the local area to your leaflets, at this time. Perhaps you could advertise a helpline they can ring or a befriending service for the elderly. Adjustments like this to your offering can make a massive difference at a time like this.
Closed for business
If your business is forced to close for normal custom then instead of just sitting around worrying about it use the time to think of different ways to advertise yourself on your leaflet and perhaps adjust your offering to make it more appealing in these difficult times.
At JogPost we will be doing everything that we can to ensure that your leaflets reach their target audience, and that until business can resume as usual, you are able to make some adjustments that will allow you to keep working, even if it is to a more limited extent. There is no doubt that there are very testing times ahead for all of us, but at JogPost we are determined to ensure that both our business and businesses about clients survive and go on to bigger and better things when the crisis is over.
