This might be the perfect time for you to take the plunge and join in the many other JogPost clients who are enjoying an increased ROI with a leaflet campaign. Here are five good reasons to consider a leaflet campaign that will reach and convert more customers, in 2020.  

Hundreds of sales emails hit our inboxes every day but most of us will simply delete them without even opening them, regardless of how enticing the title is. We have simply reached the point where we just don’t trust these advertising emails and worry about where they have come from and what we will be letting ourselves in for if we open them. A leaflet arrives on the doormat then it is down to you as to how attractive your message is. 

Humans do like to hold something like a leaflet their hand and many will put that leaflet to one side to refer to in the future. Some even have special places to keep them. Digital messages cost nothing to send and nothing to delete, so the sum total of that effort is - nothing!

Building your brand is vital and there is no doubt that brand awareness will be enhanced by a well-timed and executed leaflet campaign over a sales email. A leaflet allows you to keep your brand in people’s minds. Delivery of leaflets to say 25,000 homes every month will lead to enquiries and is certainly more effective in response than the sending of direct emails to the same number people! It will also get an emotional response, at thirty times more in impact, than anything sent by email.

A leaflet or flyer wins over the sales email because there will be a verifiable address and checkable contact details in the local area and that will gain trust. With scams and other hoaxes rife on the Internet a leaflet that has no risk attached, will always be much better received and trusted.  

At JogPost we are proud of our place as leaders in an industry that is re- instating person-to-person contact and we will always be here to advise you on every aspect of your leaflet drop from the price to the area to the actual drop. We are even ready to have you ride along with us, to see what actually happens on a drop! 

A leaflet campaign can do a lot for you and your business and we can show you exactly how to achieve that. From leaflet design, to choosing a target area, always with your customers in mind, have your leaflets delivered by us in 2020 and watch those sales increase.