Who checks the leaflet delivery? A Ride Along with JogPost
In JogPost's customer film, Rob from Winkworth Pimlico describes his confidence before coming to us as “probably a five or a six”. Later in the interview, asked how confident he is now, his answer is short: “A ten now.”
Between those two answers, he explains what made the difference: seeing the team at work and looking at the delivery data.
“I like being able to see the guys in action,” he says. He then spends more of his answer talking about the information available to him: which sides of the road had been covered and how quickly the distributors were moving.
A Ride Along lets you observe the team and ask how the delivery is checked.
Our supervisors check the work
At JogPost, our dedicated supervisors focus on checking distribution rather than delivering leaflets themselves. Our jogging distributors carry out the delivery; supervisors monitor routes and carry out field checks.
GPS route tracking supports that work. It helps compare recorded movements with the planned distribution area. It gives us something concrete to examine when discussing coverage with a customer.
It also has a limit: a recorded route does not prove that a leaflet went through every individual letterbox. A customer should be able to ask how route information is used alongside supervision and field checks, and what each check establishes.
What Rob describes seeing
In the film, Rob talks about being able to look at the data JogPost uses and how it supports the information being reported to him. He calls the amount available “fantastic”.
A Ride Along gives customers a chance to have that conversation with the delivery process in front of them. Ask about availability when planning a campaign, and agree which delivery checks and records will be available for the work being booked.
Confidence in delivery and the campaign's results
Rob also says the information makes him confident in using the service and spending the money. He expresses an expectation of a good return on investment. The film does not establish an achieved sales result.
That distinction matters when assessing a leaflet campaign. Supervision, field checks and route records help explain the delivery activity. Enquiries, valuations, bookings and sales need to be recorded separately.
For a business considering leaflet distribution, the useful questions are specific: who will deliver, who will check the work, and what can the customer see? Rob's Ride Along account shows why being able to examine the process can make a difference to the decision to book.
For more on planning a London leaflet campaign, explore JogPost’s household leaflet distribution and see how a campaign works.

