This is something we know an awful lot about. It’s the basis for the whole company…… Leaflet Distribution. So naturally we know a lot about this subject. You wouldn’t believe how many different type there are. The first thing that you have to consider when choosing which leaflets to distribute is the size. Of course there are many different sizes to choose from, I mean how long is a piece of string? You can have Flyers printed in many different shapes, and in fact lots of different companies now provide a bespoke service. If you want it square, rectangular, round, egg shaped no problem. Like a bunny, or a carrot, or a house or a cat, or a dog…… No problem. How about and aeroplane? No problem! You get the idea. Obviously there are some price implications when getting specially shaped leaflets printed, and this is mainly to do with the cutting of each piece. The more complex the design, the more difficult it is to make and therefore takes long and will cost you more money. Speak to us about your exact requirements and we will get a quote over for you. Once we have them printed we are ready to start your Door to door Direct mail campaign, and that’s our favourite part. We love Door drops here at JogPost.

So if you haven’t decided on a special bespoke printing you will have gone with one of the more conventional sizes. You will recognise these – A1, A2, A3, A4, A5, A6, and there are others such as DL witch is a rectangular size exactly one third of an A4. We can also make folded leaflets for you if you so require. Many different companies use folded printing, and a good example of this is Indian and Chinese takeaway companies. These guys typically have and A4 flyer folded twice so it is in three parts. One ting to bare In mind is these folded variations are heavier than you might think. Especially if you go with a thick paper. These leads us nicely onto the gsm on the flyer. Gsm stands for grams per square metre. This is what dictates the thickness. Normal printing paper is not often used in distribution is usually 80 gsm. The lightest and thinnest usually used is 135, and this usually goes up to 170, then 250 and then 300. 300 gsm is a lot like a post card.

So now you have the shape, size and thickness of your flyers now all you need to decide on is the finish. There are typically three different types to choose from; Matt is the type that doesn’t shine, just like normal printer paper. Gloss is the shiny version of Matt, a typical finish and often cheaper than Matt. The last is Silk this is somewhere in between and is the cheapest of the three. Direct marketing distributor printing is a very complicated subject, if you have any further questions please call us for a quick chat.