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There are many different services we provide
here at JogPost.
The service that we are best known for and that we do by far the
most of is
door to door leaflet distribution. Most of our clients want to
reach a
large number of consumers in a short period of time. Often the have no
idea
where a potential client might live so they decide to blanket cover an
entire
section on London. We have the best software available that tells
us
exactly how many residencies there are in a particular area. It also
tells us
information about the demographic of the area. How many houses are
council
owned, how many are owned out-right, rented, leasehold, freehold,
detached,
semi-detached, terraced, flats etc… We have all the figures for the
whole
UK and this helps us to target specific groups of people to distribute
flyers to.
Companies are distributing leaflets more
and more
this is because it is a lot more cost effective than using the normal
postal
service; especially if you don’t know where your potential clients live.
Stamps will cost you near to ten times the amount of a door drop campaign,
and
this is why more and more companies are turning to direct mail
companies like us for their direct marketing needs. Now of
course
every area is different, and you will get a different response from each
area
you try. For example you are likely to get a completely different
response from
a leafleting campaign in Kensington than you are from using a flyer
distributor
in Hackney. It’s just a different demographic of people. Of course it
completely depends on what it is you are trying to promote, but the
general rule
of thumb is to make sure you know your target market before you do any
advertising of any sort. There are many ways in which you can do this,
one very
accurate way is to do market research. This basically involves asking a
large
number of people their opinions on what you are selling. If you find
that it is
the more wealthy clients who are interested in purchasing your products
focus
your leaflets distributors into an area that has more disposable
income.
We are more than happy to give you any advice you need with regards to
your door
to door leaflet distribution campaign. Just give us a call and one
of our
lovely representatives will be more than happy to assist you and give
you as
much free, no obligation advice as they can. We are here to help after
all;
your success is our success. Let’s start spreading the word, get you
lots
of lovely new customers and start making you lots of money. It’s what
business is about.
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